It is no doubt that the world knows about Eliud Kipchoge’s prowess on the roads but do you know how many millions his running career has earned him?
Eliud Kipchoge is a real testimony of humble beginnings never define the life one will lead for the rest of their lives.
The legendary marathoner was born on November 5, 1984, in Kapsisiywa, a village near Eldoret, and over the years, he has risen to global marathon dominance.
The five-time Berlin Marathon champion is a testament that unwavering discipline, resilience, and an unyielding belief in human potential actually works. He is widely regarded as the greatest marathoner of all time and it can all be seen from his hard work.
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Eliud Kipchoge’s Net Worth: A look into the marathon legend’s earnings
Eliud Kipchoge has not only redefined the boundaries of marathon running but has also amassed a substantial net worth through his exceptional athletic career and his strategic endorsements.
Kipchoge’s team is working around the clock and as of 2024, his net worth was estimated to be around $3 million, thanks to his sub two-hour marathon that brought him tons of endorsements.
The lucrative marathons he has competed in have also earned him millions thanks to his dominance in most of the races.
He has marked victories in major marathons, including the Berlin Marathon, his most favourite course. He has also broken the world record there twice and for instance, after winning the race in 2022 and breaking his own world record, Kipchoge received a bonus of $22,600 (approximately Ksh 2.7 million).
Beyond the prize money, Eliud Kipchoge has been well marketed and due to that, prominent brands are always looking to work with him.
He has been very vital in the Nike team and also has a shoe inspired by him. Nike is a huge brand and therefore they have pumped millions into his campaigns.
Another notable brand Kipchoge works with is Isuzu East Africa, which reportedly offered him a deal worth seven million Kenyan shillings (approximately $65,000). Kipchoge has worked with them for years and he continues to earn millions from the partnership.
In January 2023, Eliud Kipchoge was also unveiled as the brand ambassador for TECNO Mobile’s PHANTOM X2 series. The collaboration aligns with TECNO’s commitment to innovation and excellence, values that resonate with Kipchoge’s approach to marathon running.
Eliud Kipchoge also joined forces with Mozilla Africa as a brand ambassador for the Mradi Programme in June 2023. In 2024, Kipchoge expanded his endorsement portfolio by signing with Shokz, a global consumer electronics brand specializing in open-ear headphone technology.
Elaine Thompson-Herah has been a victim of injuries and at one point in her career, she felt like there was no need to keep trying.
Despite earning millions, Eliud Kipchoge is known for his disciplined and modest lifestyle. He has not shifted his residential area and his still stays in a simple home in Kaptagat, Kenya, where he trains rigorously.
His focus remains on his athletic career and community development, reflecting his commitment to his roots and the sport. He has also built a library to motivate young kinds to focus on education, being a huge ambassador of that.